Branding

Anand Kumar Jaiswal

Founder & Chief Faculty

• → A passionate creative director pursuing excellence as a brand promotion consultant with over 10 years of work experience for national and international brands & over 14 years of experience in sales
• → Expert faculty for advertising, digital & traditional brand promotion, integrated marketing communication, brand science, life re-engineering, and more
• → Expertise in nurturing brands in sectors like education, hospitality, skin & hair wellness, healthcare and real estate
• → Ex-visiting faculty of Annapurna College of Film & Media - Hyderabad
• → Alumni of St. Xavier's College - Kolkata
• → Alumni of Media Studies: Film & Television - Calcutta University
• → Alumni of Chitrabani-Kolkata
• → Alumni of The Wilson College - Mumbai

Guest Faculty

Sandhya Balakrishna

Brand & Marketing Strategist I Creative Head I Mentor
Tempest Advertising

• → 25 years of experience in Marketing & Brand Strategy, Creative Content, digital  (both traditional platforms) and mentoring teams.
• → She has worked in top-line global agencies like Ogilvy & BBDO and in firms like Satyam (now Tech Mahindra) and also has entrepreneurial skills, having founded and managed her own firm for a couple of years.
• → A post-graduate in English Literature and a graduate in Journalism, she has led and trained cross-functional teams in Advertising. corporates and startups

Guest Faculty

Khushboo Singh

Brand Consultant, Content Strategist, Writer, Life Coach
India, Australia and PNG

• → Khusboo Singh is a seasoned communication professional with a rare blend of journalism, brand storytelling, and academic experience. She began her career as a journalist with The Times of India, Jaipur, and went on to work as an Executive Reporter with The New Indian Express, where she honed her skills in research, narrative building, and audience-centric communication.
• → Transitioning from newsrooms to brand communication, Khusboo has worked as a Senior Copywriter for iconic global brands such as Audi, Harley-Davidson, and Vedanta Aluminium, where she led high-impact copywriting and managed strategic social media marketing (SMM) initiatives. Her work reflects a deep understanding of brand voice, consumer psychology, and platform-specific storytelling.
• → Alongside her industry practice, Khusboo has contributed to academia as a Visiting Faculty at NIFT Bhubaneswar, where she taught the concepts and processes of communication, bridging theory with real-world application for design and fashion students.
• → Currently, Khusboo serves clients across the Pacific Rim, delivering corporate communication and brand strategy services. In the classroom, she brings a practitioner’s perspective to copywriting, advertising, and marketing, equipping students with industry-relevant skills, strategic thinking, and a strong foundation in persuasive communication.
• → Her teaching philosophy emphasizes clarity, creativity, and purpose—helping students write not just to sell, but to connect, influence, and build meaningful brands

Guest Faculty

Swetha Shivali

Head of Marketing Communication
3DM Marketing Agency - Hyderabad

• → I didn't exactly "fall into" advertising. I walked into it with a Mass Comm and Journalism degree, thinking I understood stories.. and then learned very quickly that brands tell a very different kind. Over the last ten years, I've written for markets that move fast, clients that expect clarity, and categories where you can't hide behind pretty words. I now believe communication only works when it understands people, not platforms.
• → Most of my work has been in real estate, education, and healthcare. Three sectors that don't forgive fluff. They taught me to think sharper, simplify harder, and build narratives that move decisions, not just impressions. Over time, that focus became my strength: understanding what really drives an audience and shaping communication around that truth.
• → 3DM became the place where all of that sharpened. I've been here through the quiet seasons, the chaotic ones, and the moments that tested what we were made of. Somewhere in that journey, I became the person who connects the dots-strategy to creative, intent to execution, team energy to actual output. The work got bigger, the stakes got higher, and leading the communication function stopped being a role and became more of a responsibility I grew into.
• → If I have a "thing," it's this: I like turning messy brand problems into clear, confident communication.
• → The kind that feels honest, lands fast, and makes the audience pause for a second.

Guest Faculty

Navya Reddy

Creative Director
WTX India

• → Creative director of WTX India, a creative agency working across marketing, branding, and advertising.
• → Teaching faculty.
• → Alumni of Annapurna College of Film & Media